Built Logic

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Weekly sales meeting to price and incentive decisions

We take off your hands: building the weekly sales report by site, tracking enquiry sources and incentive spend and working out what unsold homes cost.

You get: the weekly sales report by site, marketing cost per reservation, and recommended plot prices and release phasing for your sales director to decide.

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Or check first: Are we ready for AI?

The problem

We spend Monday morning building the sales report and still set prices on gut feel.

How the steps join up

It starts when: the weekly sales meeting comes round.

  1. Produce the weekly sales report for every site

  2. Report enquiry sources and marketing cost per reservation for each site

  3. Show the daily carrying cost of each unsold home and rank actions to sell it

  4. Gather new-build sales comparables to back up a scheme's sales values

  5. Track incentive spend per plot and its effect on net price, sales rate and lender limits

  6. Recommend plot prices and release phasing from sales rates, comparables and cash needs

    Your team checks and decides at this step.

  7. Draft plot sales particulars, portal listings and development campaign messages from plot data

  8. Check every new home listing carries the required material information

What you end up with: The sales director gets the weekly report without anyone building it, sees which channels and incentives work and what unsold homes cost, and decides prices on evidence rather than feel.

Who signs it off: Your sales director sets prices, incentives and releases, and your managing director approves large price moves.

What it needs to work

  • Sales CRM kept up to date by site sales

If those aren’t in place yet, you’ll hear that before anything gets built.

Who it’s for

  • Developers and housebuilders

What would this cost for your team?

Answer questions about your company and how this work runs today. You see an indicative estimate of the hours back, what that time is worth and the price when you send your details.

Get a price for this

Or check first: Are we ready for AI?